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Service Offerings

Successful marketing begins with an understanding of the overall marketplace and target audiences; it proceeds with the design, implementation and execution of approved plans culminating in the achievement of program goals. C8 has the ability to define concepts, position product/services and deliver results. Utilizing industry and client’s proprietary in-house market data (when available), C8 will also provide target-market reviews, identifying potential new market segments and determine the preferences of each niche group. Our Comprehensive Marketing Support provides services that will help Marketing and Communications departments maximize ROI. These services include:

C8 Consulting Marketing Program Wheel
Integrated Marketing Platform
Integrated Marketing Programs 
Integrated marketing incorporates all of your marketing efforts into one consistent campaign. This strategy combines all the components of your brand including advertising and public relations, traditional mediums such as print, radio and TV as well as the contemporary marketing channels of internet marketing, search engine marketing, search engine optimization and pay per click advertising. These channels are integrated into a single marketing campaign, delivering a consistent & clear unified message maximizing your brand.  See Slide Show Below.

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  Branding
Image or Branding is a significant element in the successful recognition of your company in the marketplace.  As a creative specialist, we can produce a wide array of printed materials to support your organization’s marketing, sales, public relations and educational efforts.  Our expertise in designing powerful logos, Call to Action Statements and Tag Lines is our specialty.  We use this method of branding consistency to create corporate letterhead, business cards, posters and signs maximizing customer recognition with your brand. Additionally, we can create, design and produce effective communication pieces  to deliver your integrated branding message within brochures, direct mail pieces, newsletters and other publications.  See Slide Show Below

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Online Marketing
Through our numerous internet marketing relationships, we can offer a wide range of online marketing & web development options to fit any budget.  Since the science of Search Engine Optimization and Search Engine Marketing is a dynamic process, our foremost goal is to match the client & price point to the preferred vendor.  The web service firms we are affiliated with understand that increasing website traffic, delivering qualified leads, and increasing sales has a direct impact on the client’s return on investment. We can objectively provide the resources to individuals looking to gain a foothold within the virtual universe or to those firms in need of revisions to or development of an integrated web based platform.  Additionally, our business affiliates can design, implement and manage organic search results and pay per click campaigns. The strategy focuses on incremental increases of qualified visitor traffic to your site and strives to maximize the conversion ratio from prospect to client. See Slide Show Below

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Social Media Services
We offer the complete Social Media Branding Package or you can  choose from specific services including Facebook, LinkedIn, Twitter, YouTube,  Pinterest, Google Profile Page and your own business Blog.  We help your business attain greater visibility with sustained results.  C8 will consult with you to plan, execute, evaluate, monitor and benchmark your online marketing campaigns.  Incorporate a tailored social media strategy into your marketing plan today by engaging the online community.  

Our services include search engine optimization, social media marketing, reputation management, link building, 

Facebook | Twitter | LinkedIn | YouTube | Pinterest | Google+ | Web blogs   and more     See Slide Show Below

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Email Marketing
Staying connected to your clients, prospects and spheres of influence a minimum of 8-10 times a year is difficult at best.  Creating an effective email campaign targeting your existing customer base and using a medium that capitalizes on the ability to share information and increase referral sources has unlimited value, low-expense and higher return on investment potential.  Developing the interface, executable delivery of the advertising message and thorough monitoring and tracking resources is a simple solution for any size business.  By streamlining the campaign, you remove the administrative efforts that can exhaust your salesforce.  Personalized, cost effective and quickly delivered allows your key people to focus on bringing in the business.  See Slide Show Below

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Direct Marketing
Direct marketing employs a specific focus or ‘call to action’ message which we will define as ‘making someone do/react to something when you are not physically there to direct him or her’.  We employ two simple alternative strategies to effect results… excite or disturb.  Both are effective ways to elicit responses.  Whether the medium is direct mail, email, web banner ads, radio, print, tv, telemarketing or really any type of marketing medium, we can design comprehensive solutions to engage your target audience and manage the strategy to produce results that are trackable and measurable.  See Slide Show Below.


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Copywriting -  Content is key!  We use the power of the written word to engage readers, create powerful messages, grab attention and generate a call to action.  Excite or disturb… cause and effect!  Respond by phone, email,  text, reply card.  The message is in the medium and depending on the medium, we develop rich content that amplifies the message and sells the concept.  It may be subjective, persuasive or submissive but it always has interest to your audience. With a concise call to action message and crystal clear copywriting, you have effectively persuaded the target audience to come to you.  Whatever the product, we can develop the content to sell it!  Email US for more information.

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Print Promotion - Our combination of creative services, superior copywriting and multi-media integrated marketing campaigns would not be complete without print promotion.  We combine our expertise of both traditional and contemporary marketing services and produce a wide range of print projects.  Brochures, billboards, posters, newsletters, market reports, direct mail, invitations, holiday and keep in touch cards are just an assortment of our capabilities.  See Slide Show Below

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Creative Services
Designs that inform, engage and increase your visibility, enhance client retention and maximize new business acquisition! 
Developing or incorporating the right visual that delivers the most potent message achieves the greatest level of acceptance from your target audience.  Keeping that brand or image aligned with your business and marketing message is critical in achieving your objectives and goals.  We don’t think in a linear fashion…we think universally striving to create the most
appealing and engaging creative designs for our clients based on their particular needs.  Email Us for more information.

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Web Design - The  web is your virtual calling card to the world beyond your desk.  Implementing sites that maximize content, get optimized for online search and are simple to navigate is what clients and customers want most from a search. Whether its information, comparisons, deals, locations, helpful tips or  any multitude of the exhausting internet choices, we can match your company criteria and enterprise particulars to the most appropriate designers and  coders in the industry.  Whether you want a simple online interface with a few additional landing pages or an extensive corporate revision of your current site, C8 can facilitate that relationship.   See Slide Show Below.


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Brand/Logo Design - Your brand is your edge in the competitive marketplace; it
should say everything about your company and immediately impart a strong  perceptual image.  Developing a brand or micro-image is crucial to the promotion of your company’s product or services. Our designers peel away the layers of concepts and delve into the complex nature of developing a pure branded image.  Ultimately, you are the proud owners of a superior, identifiable logo that expresses your company as much as it defines your products or services. And, above all it separates you from the masses – your competitors!  See Slide Show Below.


Photos used under Creative Commons from lsiegert, LadyDragonflyCC - Busy Showing Pigs@Fair!, FrankBonilla.tv, bterrycompton, Jon Betts